The Presentation Alchemist for GTM Leaders

Hi I’m Jerrica

I help GTM strategy and enablement leaders transform complex strategies into presentations that drive alignment and action—with a little magic along the way!

Let's Connect

You've Got the Strategy.
Now Let's Make It Shine.

Here's what I know: you're leading complex initiatives at the enterprise level. Building your platform. Driving enablement across organizations. Presenting strategies that need executive buy-in. And sometimes your presentations don't quite match the quality of your thinking. I built BelleProfit to solve that. From strategic narrative development to slide design to building presentation systems for your team—I help you communicate with the clarity and confidence your work deserves.

What is
Presentation Alchemy

Transmuting Raw Strategy into Remarkable Stories that Establish Thought Leadership,
Align Enterprise Teams & Drive Results

Step 1:
Raw Strategy

You bring the brilliant thinking—complex strategies, solid ideas, content that needs to land with your audience. You know what you want to say.

Step 2:
Deep Listening

I listen to understand what you're trying to accomplish. Sometimes that means helping you find clarity and structure. Sometimes it means just making what you have shine.

Step 3:
Presentation Magic

You get slides that match the caliber of your thinking. Clean design. Clear communication. Presentations that command attention and drive action.

My Story

Jerrica J. Profit
Founder & Lead Designer

Some people call me a presentation wizard. I like to think of myself as an alchemist. I built my career at Salesforce leading creative and comms for global sales enablement and designing the weekly company-wide All Hands Call—sitting at the table with GTM leaders for critical moments, developing messaging that drove ACV and supporting global Sales Kickoffs. Here's what I learned: the magic isn't in the slides, it's in the clarity that comes before them and the trust built when leaders feel truly heard. Two years ago, I left to slow down and build BelleProfit on my own terms. Now I specialize in presentation design and strategic narrative work for GTM leaders—whether you're leading at an enterprise organization or building your own platform. You bring the credibility. I bring the sparkle.

Based in rural Georgia. Homeschooling parent. Believer in pioneers ready to step up and be seen.

Tried And Tested Storytelling at Scale

"Jerrica doesn't just design slides—she helps succinctly build a narrative and communicate key messages in a way that resonates at every level of the organization. She's a masterful storyteller through visuals."

Pallavi Sebastian
SVP GTM Strategy at Salesforce
“I had the pleasure of working closely with Jerrica during her time at Salesforce. Jerrica has fantastic narrative and design skills, and her work was central to our global strategy and execution. She has the ability to quickly understand complex (and sometimes silo'd) work and turn around executive-level presentations and narratives quickly. We were very lucky to have her on our team and highly recommend working with her.”

Jared Litwin
SVP Global Enablement at Salesforce
“Jerrica is an incredible storyteller. She has a way of landing messages in a way that hugely resonates with the audience in a truly impactful way.”

Emily Drew
Founder Empowered Consultancy
"Working with Jerrica always sharpens my presentations — from how I frame the story to how it shows up on screen. Strongly recommend."

Scott Barghaan
Professor Kellogg Business School | Former SVP Global Seller Experience at Salesforce
"Jerrica took a look at my best attempt at a compelling speaker slide deck, asked me questions about my mission and aesthetic preferences, and then created from scratch something spectacular that was beyond my imagination. Along the way, she was magic to work alongside."

Bradley James Davies,
Speaker & Author

This is Where the Magic Happens.

Strategic Narrative
+ Design

Whether you only have a spark of an idea or a full outline, we come alongside you to develop your narrative and build out your slides.

Polish &
Refinement

Quickly elevate a deck’s existing design or bring it up to your organizations brand standards.

SPARK

A 4-week presentation intensive where you learn the storytelling frameworks and design principles behind presentation alchemy. Small cohort. Big transformation.

Presentation
Systems

Upskill your entire team through custom workshops and lunch-and-learns, or create branded presentation templates that keep every slide and every team visually aligned across your organization.